Lighting is one of the most important mediums to bring an event to life. It can bestow depth and ambiance to a lackluster space, and assimilate music, sound and crowd navigation. Custom lighting graphics can be an effective alternative to printed banners and signage. It provides something visually exciting for your audience in the form of projecting words, logos, shapes, textures and patterns on a wall, floor, ceiling, or eight building exteriors, just like we did for a Mardis Gras themed bash for 5000 guests (see “Party Like It’s Fat Tuesday” in blog menu). Despite all of the projection wizardry, the real star of your show is your brand. Lighting offers a huge range of opportunities to have your message refreshed and emphasized throughout your corporate event.